Legal notice
Privacy Policy
Intelligent Retail Pvt. Ltd.
This Privacy Policy explains how Intelligent Retail Private Limited and its affiliates collect, use, transfer, store, and protect personal information when you use our Website, applications, and Services.

Effective date
Mar 1, 2019
Applicable to
Website, mobile applications, and Ripplr Services used by drivers, managers, vendors, partners, 3PL service providers, clients, and brands.
Governed by
Information Technology Act, 2000 and the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011.
Scope
This policy applies to ripplr.in, Ripplr mobile applications, and all components associated with Ripplr's distribution and logistics ecosystem.
Consent
By using or accessing the Website/App(s), you accept and consent to the terms of this Privacy Policy. If you do not agree, please do not use our Services or submit personal information.
Contact
For privacy-related questions, access requests, or grievances, contact our Privacy/Grievance Officer at [email protected].
Introduction
00. Information We May Collect
We at Intelligent Retail Pvt. Ltd. and our affiliates (hereinafter referred to as "Ripplr", "we", "us" or "our") consider customer trust as our top priority and take the protection of your personal information very seriously. The terms "client", "user", "you", "your" and "yourself" or similar terminology are all in use in reference to the individual user of this Website/App(s).
We want you to feel safe using our products, services and solutions ("Services"). This Privacy Policy informs you of the way in which we collect, use, transfer, and store your personal information when you use our Services, as well as your rights in relation to this data. Please read this Privacy Policy carefully prior to accessing or availing our Services.
Privacy Policy is applicable to the website and its components Intelligent Retail Private Limited (Ripplr - https://www.ripplr.in) and Ripplr's mobile applications Drivers, Managers, Vendors, Partners, 3PL Service providers, Clients, Brands associated with Ripplr. This Privacy Policy is created in order to demonstrate that it is committed to implementing measures designed to protect the privacy of those using our services and accessing this website or any other component mentioned above.
This Privacy Policy is formulated in accordance with the Information Technology Act, 2000 ("IT Act") read along with the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011 ("IT Rules").
The domain name https://www.ripplr.in (hereinafter referred to as "Website") is owned by Intelligent Retail Private Limited, a company incorporated under the Companies Act, in 2019 with its registered office at:
L-7/5, Attic Space-Drona, 4th floor, 5th Cross, 24th Main Road, Sector 6, HSR Layout, Bengaluru, Karnataka, India - 560102.
It is clarified that "Ripplr" shall include its affiliates and associate companies, directors, officers or employees.
The following discloses our information gathering, usage and dissemination practices for the Website/App(s). By using or accessing the Website/App(s), you hereby accept and consent to the terms of this Privacy Policy.
Please note that our Website/App(s) may contain links to websites of other organisations. When you access such external links, they may have different privacy policies specific to those websites. We encourage you to read all privacy policies posted on the websites that you visit.
If you do not agree with any terms of this Privacy Policy, please do not use this Website/App(s) or submit any personal information or sensitive personal information to Ripplr.
Throughout this document, "we", "us", "our", "ours" refer to Intelligent Retail Private Limited.
1. Information We May Collect
Ripplr may collect:
Personally identifiable information, such as:
- Name
- Telephone number
- Email address
- KYC documents
- Geographical location
- Personal information
Sensitive personal information, including:
- Location
- Banking transaction details
- Financial information
While you can browse some sections of our Website/App(s) without requiring registration, certain activities such as placing an order or accessing certain areas of the Website/App(s) shall require you to register.
We may also retain a record of your product interest and acquire information about you for our present and/or future affiliates.
Ripplr Driver App
The Ripplr Driver app collects location data using foreground and background services to identify the driver's location for managing ongoing trips, even when the app is closed or not in use.
This data is specifically used to perform our business functions and provide services such as:
- Tracking of shipment location.
- Enforcing and validating the location of the shipment.
Personal Information
The IT Act and IT Rules define personal information as any information that relates to a natural person which, either directly or indirectly, in combination with other information available or likely to be available with a body corporate, is capable of identifying such person.
Sensitive Personal Data
The IT Act and IT Rules define sensitive personal data or information as information relating to:
- Passwords
- Financial information such as bank accounts, debit or credit cards
- Physical, psychological and mental health conditions
- Sexual orientation
- Medical records and history
- Biometric information
- Any detail relating to the above
- Any information received under a lawful contract
If you decide to purchase our products or avail our services, our third-party service providers may need to collect additional information, such as:
- Credit/debit card number
- Expiration date
- Bank routing and account number
Device Information
When you are connected to our services via customer applications (apps), we may collect device-specific information such as:
- Device model
- Operating system
- Unique device identifiers
- Mobile network information
We may associate your unique device identifier or phone number with information that you may have used to register for certain services or purchase products.
Server logs maintained by us or our third-party service providers may contain information about the services that you have used and your device-specific information.
We may also maintain digital communication logs containing information such as:
- Phone number
- Calling party number
- Forwarding numbers
- Time and date of calls
- Duration of calls
- SMS routing information
We may use your device's IP address or MAC address to track device-event information such as crashes, system activity, hardware settings, browser type, browser language, date and time of your request and referring URL.
Specialized Information
We may collect and store information, including personal information, locally on your device using mechanisms such as browser web storage, including HTML5, and application data caches.
Certain services may include a unique application member number in connection with the installation of apps.
We may also collect and process information about your actual location.
At other times, Ripplr may collect information that cannot be used to identify you. For example, we may aggregate non-personal information about you and other customers who visit our Website/App(s).
2. How We Collect Information
Ripplr may use a number of tools to collect information about you, your computer access points, mobile devices and the web browser that you use to connect with our Website/App(s) or digital applications.
For example, cookies are small files that are placed on your computer or mobile device when you visit our Website/App(s).
We may use cookies to personalize your interactions with our Website/App(s).
You do not have to accept our cookies and you may set your browser to restrict their use and delete them after they have been placed on your computer or mobile device.
If you do not accept or delete our cookies, our Website/App(s) may take more time to work, or may not function properly.
Browser information Ripplr may also collect
- Pages visited
- Time spent on a page or area
- Advertisements clicked
- Other actions taken while using our Website/App(s)
- Internet Protocol (IP) address
- Browser type
- Time the browser was used to access our Website/App(s)
- Referring website address
Our Internet service providers may also use standard web-based technologies to analyse your movements while accessing our Website/App(s), including:
- Web beacons
- Pixel tags
- Clear GIFs
3. Choice
Ripplr allows you to choose whether your information is to be disclosed to a non-related third party for purposes other than Ripplr-related communications, business or services.
For some personal information, such as financial information, Ripplr will give individuals the opportunity to explicitly opt-in consent to disclosure of the information for a purpose other than the purpose for which it was originally collected or subsequently authorised.
For Users in India, you have the right to withdraw your consent to the use, disclosure or transfer of your information.
You also have the right to update or correct your information provided to us and the right to opt out of providing us information.
You may exercise such rights by communicating the same to our Privacy/Grievance Officer using the contact details given in this Privacy Policy.
The information contained on our Website/App(s) is for general information purposes only. While we endeavour to keep the information up to date and correct, we make no representations or warranties of any kind regarding the completeness, accuracy, reliability, suitability or availability of the Website/App(s) or the information contained on it.
4. Use and Disclosure of Your Personal Information
At times Ripplr may use the services of independent companies to provide certain services to you, including:
Service providers
- Website testing services
- Credit card processing
- Product promotions
- Order processing
- Shipping services
- Visitor surveys
Communication channels
Ripplr may use your personal information to contact you via:
- Telephone
- Landline
- Mobile device
This may be for:
- Updates about Ripplr's special events
- New services
- Payment confirmations
- Product information
- Promotions
Your email address will not be shared with non-related third parties for their direct marketing programs, except as required by applicable law.
Additional uses of your non-personal and personal information may allow us to:
- Tailor products and services to your needs
- Organise and manage relationships with you or your business
- Conduct business
- Provide customer and guest support
- Perform functions described to you at the time of collection
- Improve our Website's form
We may provide non-personally identifying information, such as aggregate data, to third parties.
We may share your information, including personal information and sensitive personal information, among our subsidiaries, group companies, affiliates, vendors, suppliers and subcontractors for processing purposes, to provide the best quality of service or for internal reasons, primarily business and operational purposes.
Ripplr may also disclose personal information as necessary to:
- Comply with a subpoena or court order
- Cooperate with law enforcement or government agencies
- Establish or exercise legal rights
- Protect company property or safety
- Defend against legal claims
- Assist with internal and external investigations
- Comply with applicable law
Information may also be disclosed in connection with the sale or merger of Ripplr or any transaction involving the sale or assignment of some or all of its assets.
5. Data Storage and Security
Ripplr implements a variety of security measures to maintain the safety of your personal information when you place an order.
Ripplr takes reasonable efforts to ensure that its Internet service providers have implemented physical, electronic and procedural security measures to assist in safeguarding your personal information and protecting against unauthorised access and disclosure.
Information collected by us is stored on our systems in India and/or outside the territory of India by us or our subsidiaries, group companies, affiliates, vendors, suppliers and subcontractors.
By providing information to us in any channel, including accessing our Website, you consent to such storage of information.
Notwithstanding our efforts, the Internet has inherent security risks. Ripplr cannot promise that your personal information, personal searches and other communications will always remain secure.
6. Children and Data Collection
Our Website is directed to be used by adults only and our Website's content is not directed toward collecting information from anyone who is under the age of 18 (eighteen).
We do not knowingly collect personal information from children.
If you have questions about personal information that may have been submitted by a child, please email us at [email protected].
You may also contact Mr. Abhishek Nehru, Co-Founder and CEO.
7. Access to and Modification of the Information Collected
The first time that you provide registration information through our Website/App(s), you may be offered the opportunity to subscribe to and receive additional information about our products and services.
After your first use, you can change your initial choices by contacting our customer service at:
We may take up to 10 business days to process opt-out requests.
For grievances related to the use of your personal information or sensitive personal information, you may contact:
Mr. Abhishek Nehru, Co-Founder and CEO
8. Data Integrity and Retention
Ripplr will only process personal information and sensitive personal information in a way that is compatible with and relevant for the purpose for which it was collected or authorised by you.
We will not store your personal data longer than necessary for the purpose for which we processed your personal data, including legal requirements to retain data after completion of the Services.
How long we retain your personal data depends on the laws governing such data or until the customer requests deletion of data.
9. Enforcement
Ripplr uses a self-assessment approach to assure compliance with this Privacy Policy and periodically verifies that the policy is accurate and comprehensive for the information intended to be covered by our privacy program.
We encourage interested persons to raise any concerns using the contact information provided, and we will investigate and attempt to resolve any complaints or disputes regarding the use and disclosure of personal information and sensitive personal information in accordance with the principles.
10. General Information and Privacy Support Contact
Ripplr may update this Privacy Policy from time to time, and you should take the time to review it each time you visit our Website/App(s).
By using our Website/App(s) or providing us with personal information or sensitive personal information after we update this Privacy Policy, you agree to the Privacy Policy as revised.
If you have questions or comments about our efforts to protect your personal privacy, or if you require additional information regarding Ripplr's privacy commitment, please contact our Grievance Officer at:
Your Consent
By using our website, applications, or our Services, you consent to our Privacy Policy and terms of use.
A link to our policy and terms of use will be provided in the footer of our website or application.
You will also be asked to review and consent to our Privacy Policy when you create an account with us or associate with us.